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Holding


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WH&Partners

London entertainment with County Hall Tickets


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County Hall, London

County Hall and the London Eye,
London Southbank

County Hall is one of London's most recognisable historic buildings. It is located in Lambeth, across from the Houses of Parliament on the River Thames, and sits at the heart of the capital as host to a wide array of businesses and attractions.

We won a commission to brand 'County Hall Tickets', a company that deals with all ticketing and marketing for County Hall residents, such as the London Aquarium, Dali Universe, London Film Museum, and travelling exhibitions such as Star Wars, as well as tickets for other major London attractions.

We began building the 'County Hall Tickets' brand and, together, set clear objectives for what they wanted their company to look like in the next year, in five years, and in ten years. We set goals for their brand to give clear direction, and could then steer the brand to achieve our aims. 'County Hall Tickets' has a very strong 'Unique Selling Proposition', as it is the sole distributor of tickets to the County Hall; to build on this, we worked on developing the company personality, image, core competencies and characteristics. All of these fed into the impression the County Hall wanted to make and how it would be perceived, to help us arrive at the desired brand model.

The logo is not a brand, but represents the brand, and is normally the entry point to the brand. Click on the link below to view the final Logo that we developed. We were also responsible for trademarking the logo, another service in our portfolio which helps assure the client that the whole job has been done thoroughly.

This commission then led to us designing all the marketing material for the company and an e-commerce web site that integrated into the County Hall ticketing system. These areas of the product were taken on by our marketing and interactive departments.


We have already finished the logo; see it in our Icon Design Showcase

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